2 DAYS AGO • 2 MIN READ

🔁 I Connected Claude to Kit. Then the Feedback Loop Surprised Me.

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Weekly AI Tips to Spark Your Marketing Mojo

🎯 Jon Leland's Mission: I empower social media and digital marketing professionals to master AI tools quickly, transforming overwhelm and content burnout into streamlined productivity and enhanced, human-first creativity.

AI Creativity Chronicles
Use AI Well. Stay Human.
Build What Matters.

🚪 Two worlds that never spoke

For years, my writing lived in one place and my email sending lived in another. Copy, paste, guess, repeat.

Then Kit shipped an MCP. That's a technical term for something simple: a doorway. It lets Claude Cowork talk to my Kit email marketing account on my behalf. It pulls data out, pushes work back in, without me leaving my editor. No new dashboard to learn. No robot running my business.

Most people don't know you can do this yet. And the connection itself isn't the interesting part. What it makes possible is.

Three feedback loops opened up, and each one might change how you think about your own email:

✍️ Loop one: feedback on the writing

Claude can now look at what I've actually sent. Not a style guide I wrote about myself, but the real emails, the real rhythm. So before a new draft goes anywhere near a subscriber, I can pressure-test it against my own body of work.

This enables a new level of critique before I hit send.

📊 Loop two: feedback from the numbers

I asked Claude to pull a year of a client's send history straight from Kit. It came back with the numbers (my "resends to unopens" were stuck around 10%) AND a suggestion I wouldn't have made on my own: stop resending with the same subject line. Those readers already passed on it once.

Small change. Real results. And here's what gets me: the data was sitting there the whole time. It just needed someone (something?) to ask it a question.

⚙️ Loop three: build the boring parts once

The third loop is quieter. I set up custom workflows so new subscribers land in the right sequence, tagged and welcomed, set up to succeed from message one.

Build it once; it runs quietly after that.

None of this is automation for its own sake. It's the unglamorous plumbing that makes consistency sustainable.

🧭 Why this matters (the equation underneath)

Here's what struck me once I saw all three loops working together. This is my Human First Connection Engine™ framework, running in real time:

The writing loop protects authenticity. The workflows protect consistency. The numbers tell me whether trust is actually building. And I stay in the driver's seat the whole way. AI is the engine; relationships are the point.

The tools change every quarter. The equation doesn't.

💌 Want to see what Kit can do now?

If you're not on Kit (or haven't looked lately), it's worth a fresh look. They keep shipping features worth knowing about, and the MCP is just one. Subscriber Signals and the updated landing page builder are other favorites of mine.

[Explore Kit here →]

(That's my affiliate link. Using it supports my work at no extra cost to you.)

💬 Your turn

Where in your business is data just sitting there, waiting for someone to ask it a question? An email platform, a spreadsheet, a year of invoices?

Run the experiment. Then hit reply and tell me what you find. I read every response, and I'd genuinely love to hear.


🚀 If you'd rather have this built for you

This kind of system—your voice, your list, your relationships, with AI doing the heavy lifting and a human creative director in the loop (me)—is exactly what I build for clients through the Human First Connection Engine™.

If this edition made you curious, I'd love to talk.

[Book a conversation →]

Until next time, stay curious.

Jon Leland
AI Creative Director & Content Strategist

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600 1st Ave, Ste 330 PMB 92768, Seattle, WA 98104-2246
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Weekly AI Tips to Spark Your Marketing Mojo

🎯 Jon Leland's Mission: I empower social media and digital marketing professionals to master AI tools quickly, transforming overwhelm and content burnout into streamlined productivity and enhanced, human-first creativity.