AI Creativity ChroniclesWeekly AI Tips to Spark Your Marketing Mojo š§ AI Just Got Smarter Than Me⦠and Thatās a Good Thing We hear a lot about Artificial General Intelligence (AGI) and the coming Singularity. Fascinating? Sure. But mostly, thatās not what matters. Hereās what does matter: AI is already smarter than most of us.And Iām not mad about itāIām grateful. Just yesterday, I worked on a proposal follow-up to a consulting session that, in the past, wouldāve taken me at least three...
14 days agoĀ ā¢Ā 2 min read
AI Creativity ChroniclesWeekly AI Tips to Spark Your Marketing Mojo š Prompt More. Discover More. Thereās this old MTV slogan Iāve always loved:āToo much is never enough.ā When it comes to prompting AI, thatās exactly how I feel. Most people underuse AI tools.They donāt prompt enough.They donāt play enough.They assume one-and-done is good enough. But itās not. Hereās what Iāve learned from prompting more freely: š Dream journaling ignites a wellspring of deep insights āļø Copywriting feels...
20 days agoĀ ā¢Ā 1 min read
AI Creativity ChroniclesWeekly AI Tips to Spark Your Marketing Mojo From AI Chaos to Creative Control How One Marketer Reclaimed Her VoiceāAnd You Can Too Image conjured with Ideogram based on a creative conversation with ChatGPT. Weāve all had our āhead in the sandā moments with AI. This is true even for smart, experienced marketers. Thatās why this testimonial about my course, "Prompted to Create," from marketing strategist & writer Lee Doyle is important: āAs someone from an old-school...
29 days agoĀ ā¢Ā 1 min read
AI Creativity ChroniclesMaking Marketing Fun Again, One Week at a Time š¬ā” AI Just Flipped the Script on Video ProductionāAre You Watching? š Every now and then, creative video people make me grin like a kid who just found a new kind of candy. Last week, this happened twice! š°š« No Budget Commercial This spec commercial for Liquid Death was created entirely with Googleās Veo 3 video AI. No budget. No brand involvement. Just a few bold creatives with great taste and a twisted sense of humor....
about 1 month agoĀ ā¢Ā 1 min read
AI Creativity ChroniclesMaking Marketing Fun Again, One Week at a Time šš¤ From Video Lessons to Living Study Guide: My New AI Course Hack You know that feeling when something just clicks?I had one of those lightbulb moments this week⦠and Iām kinda thrilled with what I discovered. š„³ NotebookLM helped me leverage my course videos into an interactive knowledge base that will be accessible to everyone who takes the course. ⨠Iāve started bringing all the video modules from my upcoming course,...
about 2 months agoĀ ā¢Ā 1 min read
AI Creativity ChroniclesMaking Marketing Fun Again, One Week at a Time Video. Production. Transformed. Only the truth is funny, so the reality of how AI is transforming video & film production is best underscored by funny video storytelling. The hilarious parody of video/film production below shows & tells a ton about the revolution that's happening in the world of AI video (and it's a lot less scary than last week's clip š.) It bears repeating that this isnāt stock footage or some kind of...
2 months agoĀ ā¢Ā 1 min read
AI Creativity ChroniclesMaking Marketing Fun Again, One Week at a Time Prompted. Performed. Unbelievable. What if I told you an AI just helped write, direct, and perform an entire short film that includes a global multi-racial cast and the mind-bending nuance of sci-fi TV like Black Mirror or Twilight Zone? (Not to mention the thought-provoking human creativity of YouTuber āPutchuonā.) Thatās what youāll find in this video made entirely with Googleās next-level AI video & audio generator, Veo...
2 months agoĀ ā¢Ā 1 min read
AI Creativity ChroniclesMaking Marketing Fun Again, One Week at a Time Image conjured with Ideogram.ai. Text rendered in Canva. Hey there, You probably didnāt expect finger painting to show up in a conversation about AI. But tapping into that same spirit of childlike curiosityāhands in the color, no rules, just playāis exactly what helped me experience one of the most breathtaking AI creative breakthroughs Iāve seen: Googleās new Veo video AI. To help my friend Vince Casalaina and his...
2 months agoĀ ā¢Ā 1 min read
AI Creativity ChroniclesMaking Marketing Fun Again, One Week at a Time Creative Curiosity, Meet Professional Validation Last week, I shared how an AI-generated avatar named Abigail helped me refine messaging, explore personas, and rethink video content. This week?That experiment is now being featured on the National Institute for Social Media (NISM) blog ā a hub for certified social media strategists. šÆ Same creative journey, but with a deeper, more professional lens: How AI tools like...
3 months agoĀ ā¢Ā 1 min read