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AI Creativity Chronicles Weekly AI Tips to Spark Your Marketing Mojo |
Today, Apple will give us its official future with its keynote. Meanwhile, here’s an alternate future — one that feels even more revealing.
Filmmaker Simon Meyer created a spec ad for the iPhone 17 Pro — a phone that doesn’t exist — using AI tools and a very clever, forward-thinking, and very human sense of humor. 🤣
👉 Watch the ad here
Why does this video work so well? Because only the truth is funny.
In this case, it's the truth about where we seem to be heading:
- He’s staged photos of events that haven’t happened yet.
- He made his "mother" the star of UGC-style ads.
- He’s pulling back the layers on a rapidly evolving AI-powered future. 📡
The takeaway is a glimpse of how creative humans + AI can bend reality, educate, and entertain, all at the same time! 🤯
Why Does This Matter?
It's NOT about machines making ads. 🤖
It’s about humans 🧑🤝🧑 daring to imagine what doesn’t exist — and using AI to make it visible.
That’s what I call creative chutzpah. 🔥
And it’s exactly the kind of bold play that will shape the future that we want. At least, I hope so. 🙏
So here’s the humbly human call to action:
Don’t wait for Apple’s keynote to tell you what’s next.
Make your own.